How can design reshape men's negative perception on veganism and skincare?
Challenge
Design Touch Points
Naming, Brand Strategy, Logo, Branding, Copywriting, Editorial, Product, Packaging, UI, Experiential Design
Solution

Figo Vegan Skin Care

Introducing Figo Skin Care, a vegan, organic, cruelty-free concept brand specifically made for men that care.
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For

OCAD University

Duration

2 Months

Role

Researcher

Brand Creator

Brand Designer

Instructor

Prof. Laura Stein

Skills Improved

Market Research

Brand Strategy

Branding

Customer Experience

Software

Illustrator

Photoshop

InDesign

Year

2017

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